05.16 MERCH DROP :)

SPV artist collab series, Mayoral debate, and candidates we WON'T be ranking.

We are so excited to bring you Merch! We collab’d with artist Justin Hager on our very first Soft Power Vote t-shirts!

Justin Hager is a self-taught artist living and working in NYC. His work draws from nostalgic cult figures from pop-culture. We are excited to share the first of three artist collabs in an effort to generate awareness and excitement about the June Primary (pssst, it’s June 22nd!).

T-shirts are $38* and will go to supporting the Soft Power Vote initiative. This is a limited run! Please venmo @softpowervote with your size. *Not including shipping.

Also, did you watch the first mayoral debate? Let’s remind ourselves that just because these candidates are running as DEMs doesn’t mean they’re at all progressive. More below about who we WON’T be ranking. . . y’all already know Dianne Morales and Maya Wiley are our #1 and #2.

Wanna put something on our radar?

Leave a comment


  • ACTION: Monday 05.17 6:30pm: Crisis Pregnancy Teach in with Elizabeth Adams (our CD33 #1)

    • Join Elizabeth Adams, PROJECT WOMEN, DSA Socialist Feminist Working Group, Sen Julia Salazar, Sen Brad Hoylman, and Assembly Member Emily Gallagher to learn about Crisis Pregnancy Centers in New York. Sign up!

  • WATCH: Monday 05.17 7pm: Cannaware Society x Soft Power Vote present Understanding the Role of Elected Officials

    • We’ll be discussing what’s on the ballot and how those gov roles affect you! Sign up!

  • WATCH: Tuesday 05.18 7pm: Ranked Choice Voting Training with In The Fight BK

    • Learn about ranked-choice voting. Sign up!

  • WATCH: Wednesday 05.19 6pm: NYS Senate Immigration Rights Workshop

    • Join Senator Roxanne Persaud, Assembly Member Jaime Williams, and NYC Mayor's Office of Immigrant Affairs for a virtual ‘Know Your Rights Workshop.’ Sign up!

  • ACTION: #WhyNYCVotes with StoryCorps

    • NYC Votes is partnering with StoryCorps for a special project to capture and share New Yorkers’ stories about why and how they’re getting involved in this year’s historic election. Sign up!



Exactly what you needed: a lil pick-me-up. We invited three artists to participate in this creative endeavor, and generate some excitement about the forthcoming Primary election.

Justin Hager is the first of three artist collabs. Secure your tee by DM’ing us on IG or Venmo’ing $38* to @SoftPowerVote and put your size in the message. *Not including shipping.

We are SO excited to see these Tees in the world (perhaps at the poll-site?)

Black Art Sessions presents STRAIGHT LICK; Opening Friday, May 21!

26 artists / 26 curators / 26 exhibition rooms and more. From Ebony L. Haynes


  • Missed the first NYC mayoral debate? Don’t worry, you can watch it here! 

    • Some highlights: 

      • Dianne Morales crushed it, addressing “the systems not the symptoms,” lifting up Black Trans Women and decriminalizing sex work.

      • Maya Wiley had some great moments speaking to some actual plans (she sometimes talks in circles so was refreshing) and got in some very good jabs about stop-and-frisk to Eric Adams. 

      • Yang and Garcia, in addition to wanting to increase police presence on the subway, also want to keep the SHSAT admission test which has been a major factor in school segregation. 

      • Eric Adams was pressed by Dianne Morales to address his deliberate erasure of Black and Brown organizers from the #Defund movement to which Adams lied and made up the phony “disband” movement...WTF?

Need more reasons not to rank Andrew Yang, Eric Adams, Shaun Donovan, Ray Mcguire and Kathryn Garcia? Here are a few:

Get Ready to Vote

Important Dates

05.28 Last Day to Postmark Voter Registration/Last Day To Register In-Person

06.02 Last Day for BOE to Receive Voter Registration Through Mail

06.02 Last Day for BOE to Receive Change of Address

06.07 Recommended Last Day to Request Your Absentee/Mail-in Ballot

06.21 Last Day to Apply In-Person for Absentee/Mail-in Ballot

06.22 Last Day to Postmark/Deliver to BOE Absentee/Mail-in Ballot

06.12 - 06.20 Early Voting for Primary

06.22 Primary Election Day

Soft Power Vote SPV Community Folder is still a thing! 

Soft Power Vote is an independent initiative founded by three New Yorkers who wanted more out of voting. Follow us on Instagram, Twitter, and check out our website. Our linktree is stacked with civic engagement links like checking on your voter registration status, finding your poll site, and the holy grail: finding your representatives! If you have the bandwidth, support our work via Venmo or Cash App (@softpowervote).